Taylor Swift recently spent $1,200 at a local Kansas City boutique on five vintage Chiefs sweatshirts. Chris Harrington, owner of Westside Storey, told Forbes that Swift made an online order in mid-October for the Chiefs gear.
Harrington added since Swift and Kansas City Chiefs tight end boyfriend Travis Kelce have been an item publicly, dating back to a Sept. 24 appearance at Arrowhead Stadium, the store has had unprecedented sales. Swift attended the Chiefs game against the Bears that day and has been to seven of Kansas City’s games overall.
Harrington told Forbes that there was a 12-hour period of 400-500 people on the store’s website after the most recent Chiefs game against the New England Patriots on Sunday, with Swift in attendance. Swift’s appearances in Westside Storey’s clothing led to the store’s ‘best week ever’ after being open around a decade.
‘She’s aware of what she’s wearing and not wearing commercial fast fashion—she’s wearing someone’s brand that is really small and has a limited number of items,’ Harrington told Forbes. To do that for somebody’s small business, we’re grateful.’
Harrington also wants to reach out to Swift about visiting his store in person. The 34-year-old Kelce has been a Chiefs his entire NFL career, with his celebrity status skyrocketing since being romantically involved with Swift.
